Industry Alpha announces a new logo, website and catalog design.

Background to the revamped logo, website, and catalog
We have been solving problems such as the decline in the working population and lack of DX know-how in Japan. For more than two years, including the period before the spin-out, we have been working with companies listed on the Tokyo Stock Exchange Prime, and have been helping them realize smart and labor-saving solutions at various worksites as their smart partner.
Now, in order to deliver even more value to everyone as Industry Alpha, we have revamped our website and catalogs so that even those who are new to us can understand our company profile and solutions.
In addition, with the globalization of our business, we have changed our logo from “Industry α” to “Industry Alpha” for reasons such as the difficulty of distinguishing between the lowercase letter “a” and the Greek letter “α”.
In the future, Industry Alpha will work with partners in Japan, China, Korea, and Vietnam to make warehouses smarter and labor-saving, not only in Japan but all over the world as a group of smart professionals.
About the new logo
About the new logo mark: We have adopted the letters “I and A” in a vibrant green color, replacing the previous pale green logo mark.
The company name Industry Alpha represents our commitment to be at the forefront of innovation in the manufacturing and logistics industry. The word “Alpha” symbolizes leadership and superiority, and by adopting it as our logo mark, we express our determination to combine cutting-edge technology and knowledge to become a leading company in the global smart factory and smart warehouse industry.

About the new website

We have made changes to display a list of our services on the top page, so that you can see at a glance what services we offer.
In addition, the SERVICE page now describes the overview and features of our products, allowing you to see in detail what fields can be made smart and in what ways.

About the new catalogue

This is a structure that allows you to easily learn about Industry Alpha’s AMR.
In addition to the product lineup and implementation examples, it also provides guidelines on what to focus on and how to think about it when considering smarter transportation, such as an explanation of the steps for introducing AMR.
You can download it from the link below.
https://www.industryalpha.net/kaghelo/